I love what We Are One has targeted here. Making a carbon rim massively stiff, to the exclusion of all else, is easy. But it’s no small feat that they’ve managed to make a rim that’s clearly laterally stiffer than most aluminum rims, and delivers the lively pop out of corners of a good carbon rim
This isn't the lightest (or the heaviest) carbon wheelset out there, just like it's not the softest or the stiffest, facts that place it smack dab in the middle of the myriad of carbon wheel options currently on the market, at least as far as ride characteristics go. What sets We Are One apart from the crowd is the impressive quality of the Union rim and the attention to detail that goes into the wheel build itself. The result is a tough and reliable wheelset that should last for season after season of hard use.
After several months of rough riding, the company’s claims of radial compliance seem well-founded. The low-profile rim shape quiets trail chatter, allowing me to speed through rock gardens with precision.